Percentage of iPhones in the world. How many people in Russia use Apple technology and Android smartphones?
According to statistics from 2015 taken from various sources, the number of people who have switched from Android to iOS in China and Europe is growing. In Russia, the situation is somewhat different.
The situation on the world market
In the first 3 months of 2015 in Germany, England, France, Italy and Spain, iPhone sales increased by almost 2%, compared to the same period of the previous year, the difference was 20.3%. According to analysts from Kantar Worldpanel, a third of users switched to iOS from Android smartphones. Research also suggests that the increase in popularity was due to the release of the iPhone 6 (as well as its improved versions 6S and 6S Plus).
In China, iPhone sales grew even more impressively compared to European countries: if in 2014 the number of users reached 17.9%, then in 2015 the percentage increased by 8.2% and reached 26.1%.
As for the United States, the number of iPhone users remains the highest in the world, standing at 36.5%.
Russian market
In Russia, the situation with the iPhone is completely different: unlike the countries of Europe, China and the USA, the percentage of new iPhone users is declining. If in 2014 the share of Apple smartphone sales was 11%, then in 2015 it decreased to 7%.
Analysts report that this situation in Russia is due to the fact that Russians prefer mobile gadgets costing less than 10 thousand rubles. Therefore, the first places in the platform rankings are occupied by Android and Windows.
Analysts' forecasts for 2016
Judging by the forecasts for 2016, in terms of sales it can break the records of 2015. Experts doom the new iPhone 6s and 6s Plus to success. It is predicted that the total number of devices sold worldwide in a year could reach 245 million units.
The Chinese market, as always, is expected to be the most accepting of Apple. Smartphones on the iOS platform have every chance to take first place among all manufacturers in the Middle Kingdom.
The main reason for Apple's popularity in 2015 is said to be almost absolute user satisfaction with the new iPhone 6s (99%, according to Tim Cook). Tamish Timson, an analyst at Kantar, states that 38 percent of iPhone users have shared their experience and recommended it to friends, which has also led to increased sales. Another reason for its popularity is the expansion of the range. The iPhone 5S has fallen in price and is now in the lower price segment, while the iPhone 6s Plus has quickly become an alternative to other large-screen smartphones.
However, the forecasts of some analysts are not so optimistic. In their opinion, difficult economic processes in the PRC, as the main consumer of Apple products, may affect a significant decrease in demand for this product. Moreover, Xiaomi and Meizu are advancing on all fronts, flagships that are not inferior in quality to devices from Apple, while the cost of Xiaomi and Meizu smartphones is more affordable.
Gadget War Android And Apple moving to a qualitatively new level. Experts from IDC, a company that has been providing analytical reports on the information technology and telecommunications market for 50 years, predict a decline in sales of Apple smartphones.
Analysts note several interrelated trends:
- The share of Apple smartphones in 2016 will be only 14.3%.
- The share of Android smartphones will be 85% by the end of 2016.
- Windows Phone managed to sell only a little more than 6 million devices or 0.4% by the end of the year.
- Windows Phone OS - 0.3%.
It is worth noting that by 2020 Android and iOS will occupy almost the entire market, with a combined share of 99.8% of sales. At the same time, the share of the “green robot” will account for 85.6% of all production. The “apple giant” will remain on the market for quite a long time, delighting customers with its innovations, but the company will have to make room for a fair amount of space. 2016 is the first year of decline in shipments of Apple products. But no one is going to bury the company.
The report also states: “It is no secret that the Android OS has been and will remain the main platform for the majority of smartphones for the foreseeable future.”
"Hackers are becoming more agile"
Analysts from Check Point were able to detect virus programs for Android devices. According to expert estimates, the software hacked about 1.3 million accounts on Google services.
The pest program is called Gooligan. It became known that the malicious program infects devices on Android 4 and Android 5 and steals email addresses, as well as personal data stored there.
At the Check Point press conference, it was noted that thanks to the stolen data, hackers can gain access to applications containing important personal data, such as Gmail, Google Photos, Google Docs, Google Play, Google Drive and G Suite.
In the 4th quarter of 2016, the leading players in the mobile device market. There, Apple took the lead, ahead of Samsung in a photo finish. Next up are statistics on the market share of Android, iOS and other operating systems based on the results of the 4th quarter of 2016.
Android share: 81.7%
No one doubted for a minute that the share of Android devices was higher. The intrigue is in the exact numbers and dynamics. According to the American company Gartner, specializing in information technology market analysis, the share of Android in the 4th quarter of 2016 was 81.7%. 352.5 million devices running this operating system were sold worldwide.
In total, 431.5 million smartphones were sold worldwide in the 4th quarter of 2016.
iOS share: 17.9%
The share of iOS was 17.9%, and a total of 77,038,900 devices running the Apple operating system were sold. Considering that iOS is available exclusively on smartphones from Cupertino, the performance can be called excellent.
A serious argument in favor of iOS, and with it any iPhone, is fast, simple and timely software updates. We talked about other advantages of Apple software in the publication.
Dynamics of Android and iOS market share
It is not so much the indicators themselves that are interesting, but their dynamics. Compared to the same reporting period in 2015, Android's market share increased by 1%. The market share of iOS also increased by 0.2%, but Windows is rapidly losing ground. A drop of 0.8% suggests that it seems time to give up on the experiment with the development of new digital territories.
We won’t remember BlackBerry any time soon, just as we won’t remember the “other OS” installed on the 530,000 phones sold in the 4th quarter of 2016.
Today we will not give further subjective opinions of individual people about who is the queen of mobile operating systems. Disputes between fans of the bitten apple and the green robot often lose sight of such an important thing as facts. What do the facts say?
Whose smartphones sell better in the US
Despite the fact that the American market is very far from us, it is still one of the largest in the world, which means it makes a decisive contribution to the global distribution of smartphone sales, so let's start with it. In mid-November 2012, Kantar Worldpanel Comtech presented data on sales of smartphones on Android and iPhone, and then the shares of these OSes turned out to be 51.2% and 43.5%, respectively. Despite subsequent jumps in performance, as competitors took turns rushing into first place, the overall picture between November 2012 and February 2013 remained unchanged:
Next comes a study from ComScore MobiLense, which took into account all smartphone users over 13 years of age. Important note: here the statistics do not go for a period, but cover the entire past up to the current moment. That is, over the years of development and distribution of smartphones, by January 2013 the ratio of Android and iOS owners in the United States looks like this:
Whose smartphones are selling better around the world?
We have dealt with the USA, and now the figures that are more important from the point of view of objectivity are global indicators. According to IDC, in the fourth quarter of 2012, Android accounted for 70.1% of all smartphones sold, while Apple accounted for 21%.
Whose tablets are selling better around the world?
Who sells more in the world
Of all the variety of Android smartphone manufacturers, we single out only Samsung as the only “dominator”. The rest of the Android manufacturers go like “and Co.,” but they all also make Android devices. Here's how things stood in the 4th quarter of 2012 on a global scale.
Who sells more in the USA?
Strategy Analytics reported that in the 4th quarter of 2012, Apple won the American market by a small margin.
Who makes more money
Data based on Canaccord Genuity research. In fact, this point has little to do with operating systems, but still.
Who has more apps?
Even if company X released the best OS in the world tomorrow, it still wouldn't attract anyone until it could boast an app store... a big app store. Please note that by now both operating systems have more than 800 thousand applications, and with such a number, further comparison is generally pointless - both have everything you could want.
We will not write anything about the ratio of applications tailored for tablets, because we could not find the necessary data on Android.
Who has the best apps?
The uTest company collects ratings and reviews of all applications from the Apple App Store and Google Play Store. The data is then transferred to a 0-100 scale, and by January 2013 the situation was like this:
In other words, the average overall iOS app is 5.3% better than the Android app.
Which OS users download more apps?
Canalys provides statistics according to which in the first quarter of 2013, every second application downloaded was an Android application.
Who makes more money from apps?
Money again - again Apple is out of competition. Data from Canalys for the first quarter of 2013:
Who is there more on the Internet?
NetMarketShare publishes monthly reports on the shares of various operating systems and browsers on the Internet, including mobile ones:
And this is where funny things begin. Research from StatCounter suggests that in March 2013, there was more Android on the Internet than iOS.
Perhaps the whole point is in the incorrectness of the information collection technologies used by this or that company, but in general the moral is this: do not believe the statistics.
Who is there more in the business sector?
Citrix showed the distribution of mobile OS in the corporate sector for the 4th quarter of 2012:
Bottom line
What's the result? We see that in various aspects the advantage passes from one giant to another, and it is still not possible to give an objective answer to the eternal question. Topic closed?
In the fall, the company from Cupertino, in addition to new devices, released the first official version iOS 7, which caused a huge amount of controversy surrounding the complete redesign. It was at this time that users of Apple technology were divided into two camps, one of which had a positive attitude towards iOS 7, and the other denied the minimalism of the new firmware, so users preferred to stay on iOS 6. Of course, now there are no such disputes, while more and more owners of Apple equipment are switching to iOS 7. Analytical company Chitika I decided to conduct a study in which I calculated the approximate number of devices with the new firmware. For the first day after release iOS 7 About 18% of users in the US and Canada upgraded to it; by the end of the first week, this number increased to 52%. also notes that today the amount of traffic generated from devices running iOS 7, in North America is 70%. This means that approximately every third device supporting the new iOS, still hasn't been updated.
Device growth rate per iOS 7 overtake the previous one iOS 6 And Android Jelly Bean. On iOS 6 in the first month after release, only 63% of all devices were updated. According to statistics Chitika 74% new iPhone already running the new iOS, share iPad slightly less - only 64%, with 9% tablets iPad are still running iOS 5, which came out 2 years ago.
Analytical company Chitika was able to conduct this study by analyzing 300 million web page views by users in the United States and Canada. Of course, popularity iOS 7 is growing, and the number of users is increasing every day.
